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Sunday, April 18, 2010
Irritant #435
You know what (irrationaly) irks me? Ads that say "Reason # 61 Widget is better." I understand you want to give the impression there's a gazillion reasons your product/idea is better, but I dare you, I double dog dare you, to list 60 other reasons - and if you can, why the heck aren't you telling me the #1 reason? Isn't that what I'd most like to hear?
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